---
title: "Web Analytics — Cookie-Free Traffic & Page Analytics | Kitbase"
description: "Track pageviews, sessions, referrers, UTM parameters and devices with one script tag. Cookie-free, bot-filtered, real-time web analytics from Kitbase."
canonical: https://kitbase.dev/web-analytics
---

Web Analytics

# Traffic analytics that just work

Drop in a single script tag and Kitbase starts recording pageviews, sessions, referrers, UTM parameters and device info automatically. No cookies, no consent banner, no event taxonomy to design first.

[Start free](https://app.kitbase.dev/signup) [See the install guide](https://docs.kitbase.dev/tracking-script)

No credit card required · Set up in under five minutes

![An analytics dashboard with traffic charts on a laptop screen](/images/product/web-analytics-hero.jpg)

Real-time

Events land as they happen

What you get

## Everything measured, nothing configured

One tag covers the whole surface — and every field it collects is queryable the moment it arrives.

### Autocapture from one tag

Pageviews, sessions, clicks, scroll depth and outbound links are captured the moment the script loads. There's no event plan to write before you see data.

~3 KB

Gzipped tracking script

< 5 min

From script tag to first event

index.html

```
<script>
  window.KITBASE_CONFIG = { token: 'pk_live_...' };
</script>
<script defer src="https://kitbase.dev/lite.js"></script>
```

### Cookie-free by default

No cookies are set for analytics, so there's no consent banner to bolt on before you can measure your own traffic.

### Bots filtered out

Headless browsers, testing tools and known crawlers are discarded before they're ever sent.

### Real-time

Events land as they happen — watch a launch move the numbers while it's still running.

![A team reviewing website analytics on a monitor](/images/product/web-analytics-team.jpg)

### Every field is a filter

Device, browser, OS, geolocation and UTM parameters are all first-class dimensions — any breakdown you can see is a breakdown you can slice by.

How it works

## Capture, filter, enrich, explore

Four stages between a visitor's click and a number you can trust.

1.  1
    
    ### Capture
    
    The script or SDK records pageviews, sessions, clicks, scroll depth and outbound links in the browser.
    
2.  2
    
    ### Filter
    
    Obvious non-human traffic never leaves the page, and the server-side pipeline excludes anything flagged as a bot.
    
3.  3
    
    ### Enrich
    
    The backend parses the User-Agent, derives geolocation from the IP, then drops the IP unless logging is enabled.
    
4.  4
    
    ### Explore
    
    Metrics, breakdowns and filters in the Analytics dashboard; raw payloads in the Events view.
    

Install your way

## A script tag, or a typed SDK

Both run the same engine. The tracking script is the npm SDK pre-bundled and served from kitbase.dev/lite.js — reach for it when you don't have a build step. Use the npm package when you want typed APIs, tree-shaking and framework integration.

-   Tracking script — any website, one tag, no build step
-   JavaScript / TypeScript — the full typed API from npm
-   React and Angular — providers, hooks and services
-   Proxy the script from your own domain to survive ad blockers

[Browse the SDKs](https://docs.kitbase.dev/sdks/)

![A code editor open on a developer's screen](/images/product/web-analytics-sdk.jpg)

## Install it in five minutes

Create a project, paste one script tag, and watch pageviews and sessions arrive in real time.

[Start 7-day free trial](https://app.kitbase.dev/signup) [Read the docs](https://docs.kitbase.dev/web-analytics)

No credit card required