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Analytics

Web AnalyticsTraffic, referrers and page performance — cookie-free Event TrackingCapture any product interaction with custom properties SessionsFollow a visitor's whole visit, event by event UsersIdentify people and follow them across devices

AI & Search

AI VisibilityTrack your brand in ChatGPT, Gemini and Perplexity answers Bot & Crawler AnalyticsSee which AI crawlers hit your site, and what they read BacklinksMonitor links pointing to your site and reclaim lost ones Link MarketplaceBuy placements on relevant, vetted publishers

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AEO Report

See how visible your brand is in AI answers — and how you stack up against competitors.

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By company

SaaSFeature adoption and onboarding funnels E-commerceCheckout funnels and behavioural segments Content & MediaReal-time top pages, referrers and UTM analysis MarketplacesSegment both sides and measure match quality

By team

Developer toolsShip fast with usage analytics per feature Mobile appsUnified profiles and automatic session tracking Product-led growthTrial-to-paid funnels and activation milestones StartupsOne platform instead of five separate tools

Why Kitbase

One platform, one bill

Analytics, AI visibility, crawlers and backlinks — without stitching five vendors together.

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Build

Quick startFrom script tag to first event in under five minutes SDKsJavaScript, React, Angular and Node.js API referenceThe full REST surface, with curl examples DocumentationGuides, references and integration walkthroughs

Tooling

MCP serverAsk Claude or Cursor about your analytics in plain English CLIQuery projects and events straight from your terminal Open sourceSDKs and integrations, all in the open Developer resourcesOpenAPI spec, MCP server card, auth, errors and rate limits

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Kitbase MCP

Connect your analytics to any MCP-compatible assistant and ask questions in plain English.

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Learn

BlogProduct deep-dives, comparisons and analytics craft GlossaryEvery analytics and AEO term, defined properly Bot directoryWho every crawler is and what it is fetching AI citation dataWhich sources each AI engine cites, updated nightly Free AEO reportAudit your visibility across AI answer engines Free toolsAI crawler access, llms.txt, citation preview, bot verifier

Company

AboutWhat Kitbase is, how it is built and who it is for Why KitbaseHow we compare to the tools you already pay for Use casesHow teams put Kitbase to work GDPR & privacyCookie-free tracking and data-residency options Book a demoA 30-minute walkthrough on your own data ContactTalk to us about volume, migration or self-hosting

Open source

Built in the open

Our SDKs and integrations are public — read the source, file an issue, send a patch.

Browse the repos

msnbot

by Microsoft

Search engine UA + IP range

Crawls pages for a traditional search index, which is what lets them rank.

Legacy Microsoft crawler used for search indexing, now largely superseded by Bingbot.

What it usually means

An older Microsoft crawler fetched this page for the Bing index.

How to identify it

User-Agent tokens

msnbot

robots.txt stanza

User-agent: msnbot

Free tools

Verify a msnbot request Check if your site allows msnbot

How it's verified

Published IP-range endpoints

https://www.bing.com/toolbox/bingbot.json

Currently loaded ranges (sample) Refreshed Sep 4, 2026

157.55.39.0/24207.46.13.0/2440.77.167.0/2413.66.139.0/2413.66.144.0/2452.167.144.0/2413.67.10.16/2813.69.66.240/2813.71.172.224/28139.217.52.0/28

1 IP source configured

Reverse DNS suffixes

.search.msn.com

Microsoft's page for msnbot

Sources

More from Microsoft

Bingbot

Microsoft crawler for Bing Search indexing.

Copilot

User-triggered Microsoft Copilot fetches for AI answers.

Similar bots

Amazonbot

Amazon

Amazon crawler used to improve Alexa answers and Amazon products.

Amzn-SearchBot

Amazon

Amazon crawler that makes content eligible for Amazon search experiences.

Applebot

Apple

Apple crawler for Siri and Spotlight Suggestions, spanning search and training use.

Baiduspider

Baidu

Baidu's crawler for its search index.

See if msnbot has visited your site

Kitbase verifies and tracks bot and AI crawler traffic separately from human visitors, so you know exactly who's hitting your site.

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